A product introduction

Kern SAS

For the past 60 years Kern SAS has revolutionized the printing and mailing market with their finishing solutions. After developing the revolutionary K515 EasyMailer mail processing solution, a unique, completely turnkey solution to finish personalized mail communications, Kern SAS called upon Alligence to introduce the product at the tradeshow IPEX 2006 in Birmingham.

For the visual approach Alligence has opted to combine the distinct corporate identity of Kern SAS with the visual interpretation of the unique production concept of the EasyMailer product. The EasyMailer produces simultaneously an A4 or US letter and its envelope both in full color and with variable graphics/text on the front and/or back in a single pass. The distinct folding lines on the printed matter are represented in the visual concept of the product communication.