An interactive brief guide


Style lead

In line with its reputation of being an innovative, top-notch car manufacturer, Lexus once again pushes the boundaries of style in the world of automobiles. And when it comes to pushing boundaries, Alligence is glad to assist! In close co-operation with Lexus, the creative team at Alligence suggested to revamp their Interactive Brief Guide.

Sparkle joy

The existing Brief Guide already had a style which sparkled just like the exclusive car models Lexus produces, but the new one shines brighter still. Its navigation was made even more user-friendly and several new exciting features were added. It goes without saying that the style that was chosen is swift and smooth.


EVAL Europe